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Zest template

Zest resume template.

A two-column resume template with a very large name, small orange capital headings, employer-first entries and a long bulleted skills column. No photo.

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Tessa Whitfield

Senior Marketing Manager

New York, NY
+1 917 555 0163
tessa.whitfield@postbox.io
linkedin.com/in/tessawhitfield

Seven years of B2B and consumer marketing across coworking, semiconductors and hospitality, running campaigns that took brand awareness up 25 points, web traffic up 40% and customer acquisition up 25% while lifting lifetime value by 40% and closing $2M in attributed revenue in six months. Comfortable owning a channel mix end to end, from the analysis that picks the channels to the team that runs them.

Work Experience

Hivepoint Workspaces • New York, United States•Jul 2022 – Present

Senior Marketing Manager

  • Lifted lead generation 30% in three months through the design and execution of cross-channel campaigns aimed at three named customer segments.
  • Grew web traffic 25% and attributed $2M in new membership revenue to a rebuilt paid and organic digital programme in its first two quarters.
  • Ran the analysis of 75 past campaigns that reset the channel mix, taking customer acquisition up 25% and average lifetime value up 40% year over year.

Arcline Semiconductors • Santa Clara, United States•Mar 2020 – Jun 2022

Marketing Manager

  • Led a ten-person cross-functional launch campaign for a new product line, coordinating promotion, content and channel strategy for a 30-point rise in brand awareness and $500,000 in first-quarter sales revenue.
  • Rebuilt the YouTube programme around search-led long-form and short-form video, growing channel views 15% month over month.

Coral Bay Resort • Maui, Hawaii•Feb 2019 – Feb 2020

Marketing Manager

  • Increased digital advertising revenue 25% in nine months through a combined B2B and B2C relations programme with travel partners.
  • Built the B2B and B2C digital advertising strategy that produced a 300% rise in direct-booking revenue in six months.
  • Grew web traffic 20% in six months through a planned content calendar and monthly goal setting with the two-person team.

Education

New York University • New York, United States • Sep 2014 – May 2018

Bachelor of Science in Marketing

Skills

  • Ad serving
  • Advertising
  • Analytics
  • B2B marketing
  • B2B relations management
  • B2C relations management
  • Content marketing
  • Cross-channel campaigns
  • Customer acquisition
  • Customer lifetime value
  • Data analysis
  • Digital advertising
  • Digital marketing
  • Email marketing
  • Events management
  • Google Analytics
  • Lead generation
  • Marketing campaign management
  • Marketing technology
  • Media strategy
  • Paid digital channels
  • Partner management
  • PPC
  • Product marketing
  • Project management
  • Revenue management

About the Zest template

Zest is a white two-column resume with no photo and one colour, used for nothing but its headings. The name opens the page in very large bold type at the top left with the job title in bold beneath it, and the contact details sit at the top of the narrow right column as plain lines. The profile follows under the name with no heading of its own; every heading after it, a section the writer adds included, is a short line of small orange capitals with no rule. A role opens on `Employer • City • Dates` with the employer a size above the rest, then the title in bold, then square bullets; a degree reads `School • City • Years` over the award. The right column runs the length of the history with the skills as one long bulleted list of plain names. It suits a marketing, sales or growth manager with a long skills vocabulary to show and results to list beside it.

Read the marketing manager resume shown hereTessa Whitfield’s resume in full, with notes on why each part works.

How it is built

  • The name in very large bold type at the top left with the job title in bold beneath, and the contact details as plain lines at the top of the right column
  • The profile directly under the name with no heading; every other heading, a section the writer adds included, a short line of small orange capitals with no rule
  • A role opening on `Employer • City • Dates` with the employer a size above its city and dates, then the title in bold, then square bullets
  • A narrow right column running the length of the history, carrying the skills as one long bulleted list of plain names
Style
Modern · Simple · Professional
Best for
Marketing & Sales · Business · Design & Creative
Career stage
Mid Level · Senior / Executive
Layout
Two Column · Without Photo
Photo
No photo
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